Skip to main content

NIL Contract Protection for Elite Athletic Families — 2ndPrime

2ndPrime is the room where elite athletic families read NIL contracts before signing. Get a Family Protection Score on every offer, peer counsel from families walking the same signing table, and informational leverage coaching from The Guidance — an AI Leverage Coach trained on every contract this room has seen. Never legal advice. Never signing alone. First month free, founding rate locked for life at $59.99 per month for the 50 founding members.

Family Protection Score — read every NIL offer as a number

The Family Protection Score is a 0–100 reading of how protective a specific NIL contract is for the athlete’s family. 5–40 is high risk. 41–70 needs attention. 71–85 is a solid position. 86–100 is protected. A number the whole family can read together before signing.

The Room — peer counsel from families at the same signing table

Elite athletic families walking the same NIL signing table share what they’d push back on, what they signed, and what they’d never sign again. Peer counsel — not agent representation.

The Guidance — an AI Leverage Coach, not a lawyer

The Guidance surfaces the questions worth asking before you sign an NIL contract. It is informational leverage coaching, not legal advice. Families should consult a licensed attorney for legal advice specific to their situation.

Who 2ndPrime is for

High school NIL athletes, college athletes, youth athletes on brand deals, athletic-family parents reviewing NIL contracts, athletic directors, booster clubs, and coaches. Anyone who does not want to sign an NIL contract alone.

NIL contract review timeline — Friday to Monday

Contract lands Friday. Family reads together over the weekend with the Score, the Room, and the Guidance. Decision is on the table by Monday. No family should sign an NIL contract at 11pm on Sunday.

How much does 2ndPrime cost?

The founding rate is $59.99 per month. The first month is free. Founding spots are capped at 50 members and the rate locks for the life of the continuous membership. Cancel anytime. Not a long-term contract. Not legal representation. Not an NIL agency.

Entering the room
You belong here.
000/ 100
2ndPrime
01/The Room

A name takes decades to build.And one clause to lose.

The Room where elite athletic families don’t sign alone.

50 founding spots First month free Rate locked for life

By continuing you agree to our Terms & Privacy. 18+.

02/The Blueprint

The clause is where the career ends.Here’s how we catch it before you sign.

Five capabilities. One family-safe system. Every clause parsed, every trap flagged, every offer scored — before the pen moves.

BLUEPRINT · V7
Key Features · 5
  1. F.01

    Community

    The Room. Peer families who've sat at this signing table before — on the other side of the message when your offer lands.

  2. F.02

    Family Protection Network

    Vetted people around your kid — advisors, mentors, and families who've walked it. Nobody signs alone.

  3. F.03

    Contract Analysis Engine

    Every clause parsed. Every trap surfaced. Plain-English risk flags before the pen touches paper.

  4. F.04

    Family Protection Score

    One 0–100 reading of every offer. Red is High Risk. Teal is Protected. A number the whole family can read.

  5. F.05

    Expert Guidance

    AI Leverage Coach on call. Informational context on every clause, pointed at the questions worth asking before you sign.

Elite athletic families 2ndPrime protects through NIL contracts and signing day decisions
03/The Asymmetry

They spent yearswriting the contract.You have a weekend to read it.

Every NIL contract on your kid’s kitchen table was drafted by someone whose only job is protecting the school or the brand paying your kid. Their attorney has negotiated four hundred deals. Your family has read one — this one. That’s not a room you’re walking into. It’s a room they built.

Their side · The institution
  • T.01The contract-drafting desk

    Wrote every clause of the deal on your kitchen table. Their job is protecting the party paying your kid — not your kid.

  • T.02Precedent + playbooks

    Four hundred deals on their side of the table. Yours is deal number four hundred and one.

  • T.03Compliance office

    NCAA, state NIL law, IRS. They watch the rulebook full-time.

  • T.04Calls itself a protector

    Frames a six-figure offer as opportunity, security, protection. Their fiduciary duty runs to their board — not your family. That's not villainy. It's structure.

Your side · The family
  • Y.01Google + gut

    Half a Saturday to read a document their lawyers spent months writing.

  • Y.02The family group chat

    Three cousins, one uncle who watched a documentary, no one who's ever marked up an NIL contract before.

  • Y.03Timeline pressure

    "Sign by Monday." The deadline was picked to rush you, not them.

  • Y.04One goal

    Protect your kid — with none of the tools the other side has.

The gap between those two columns is where every trap lives.2ndPrime is how you close it.

The enemy isn’t a person. It’s the structure — they wrote the deal, they picked the deadline, and the check is big enough that you can’t afford to walk. That’s the leverage. 2ndPrime is how a family walks in with leverage of their own.

Free · Just your email
The Red-Flag Checklist
8 structural traps to spot before signing. Print it. Mark it up. Bring it to the kitchen table.

One send. No spam. Unsubscribe with one click.

04/The Credibility

Names you already know.Standing in the room with you.

Keeno Arrington, Founder & CEO at 2ndPrime
Keeno Arrington
Founder & CEO

Multi-time WPIAL Player of the Year. Walked into Lackawanna as a JUCO prospect and left team captain with 25+ D1 offers, then earned his spot at Delaware on merit. The NFL was within reach — until a contract timing issue burned his eligibility clock and took it.

The path was real. A clause I didn’t understand ended it. No family should learn the fine print the way I did.
LaVar Arrington, Strategic Advisor at 2ndPrime
LaVar Arrington
Strategic Advisor

Penn State unanimous All-American, three-time Pro Bowl linebacker, and College Football Hall of Famer. The father who lived every side of the signing table.

A bad contract cost me more than $5 million. If I’d had 2ndPrime, it never would have happened. I’m here to make sure every family is protected — so they never go through what my son and I did.
Jason Tapolci, Chairman at 2ndPrime
Jason Tapolci
Chairman

A seasoned Inc 5000 operator who has built and scaled companies the right way. As Chairman, he brings that hard-won judgment to 2ndPrime — the mentor and strategic guardrail who keeps every major move disciplined and every risk in check.

05/The Protection Matrix

Four clausesthat end careers.

One has no end date — the most lethal of the four. Every contract we've seen buries at least one. The Room catches all four before you sign.

01IN PERPETUITY

One clause. No end date.

The most lethal clause on the page. Buried in Section 7: “a perpetual, irrevocable, royalty-free license to Athlete’s name, image, and likeness.” Translation — ten years after your kid graduates, the school still sells the jersey with their number, and your kid never sees a dollar. We flag every perpetuity clause the moment it appears.

02AUTO-RENEW

The clause that never ends.

A single missed opt-out window and your name, likeness, and rate lock for another cycle. We surface every renewal window before you sign.

03TRANSFER VOID

One school change kills the deal.

Portal-triggered voids are quietly buried in most collectives' contracts. The Room reads every transfer clause first.

04ELIGIBILITY LOSS

One paragraph, career over.

The NCAA's compliance surface changes every quarter. We watch it so your kid doesn't sign into a rule that hasn't been written yet.

You've just seen the traps · Now walk into the room

Read your family's next contract with families who catch all four — before the pen hits paper.

Claim Your Founding Spot
06/The Score

A number fora signature.

The Family Protection Score™ reads every clause, weighs every risk, and returns a single 0–100 reading — so a family knows exactly what they're signing before they sign it.

5 – 40
High Risk.
41 – 70
Needs Attention.
71 – 85
Solid Position.
86 – 100
Protected.
Needs Attention
Family Protection Score
07/The Modules

Three modules.One protected signature.

Elite Preparation · Elite Peers · Elite Protection. The three names for the room you don't have to build yourself.

The Room — The end of signing alone.
The Guidance — Leverage coaching, on call.
01 / 03

2ndPrime is not a law firm and does not provide legal advice. The Guidance is informational only and does not create an attorney-client relationship. Families should consult a licensed attorney for legal advice specific to their situation.

Sample · What a family gets back

One contract. One reading. Three flags to bring to the table.

Below is an illustrative Score card — no real family, no real offer. Your family’s actual read pulls a full 8-flag pass with clause-level references you can bring to any attorney you choose.

Contract offer · uploaded 09 : 47
[ Redacted Sponsor ] · 2-year term
Sample · Illustrative
47
Needs Attention
Family Protection Score
Market Standard
  • R.05 · High Risk
    Unilateral amendment
    § 4.2 — Counterparty may modify deliverables on 15 days’ notice. Athlete has no matching right.
  • R.04 · Needs Attention
    Exclusive-category lock
    § 6.1 — Non-compete covers “all apparel”. Kills every future apparel deal for the term.
  • R.03 · Clear
    NIL grant sunsets with the deal
    § 2.3 — Name/image/likeness rights revert to athlete on term expiry. No perpetual grant.

Illustrative only. Your family’s actual read scans for all 8 structural traps from the Red-Flag Checklist plus platform-specific and jurisdiction-specific flags. Not legal advice.

08/The Timeline

Contract Friday.Decision Monday.

The room turns a weekend into a working process — so no family signs at 11pm on a Sunday.

  1. 001Friday

    Contract lands.

    You forward the offer to The Room. The Guidance opens the file. Family gets a heads-up — no scramble, no lost weekend.

  2. 002Weekend

    Family reads together.

    Every clause pulled apart in plain English. The Score processes the risk. Peer families weigh in on what they'd push back on.

  3. 003Monday

    Sign, or don't.

    Score returned, flags explained, negotiation moves drafted. The decision is yours — but you don't make it alone, and you don't make it uninformed.

The Athlete Journey™ · Three Stages
Prepare

“We just got our first letter from a D1 program.”

Protect

“A contract just came in. We don’t know what’s standard.”

Propel

“Four active deals. Portal opens in 30 days. An agent reached out.”

Prepare · Protect · Propel™
09/Who We Serve

Five people at the table.One room around them.

Serving families in ·  D1 Football  ·  Men’s Basketball  ·  Women’s D1  ·  Olympic-Track  ·  Individual Elite (Golf & Tennis)
Elite athletic families 2ndPrime protects through NIL contracts and signing day decisions
001
Mom

The room where your questions get answered before the pen hits paper.

Enter the room
  • Every clause translated into plain, protective language — no legalese.
  • A room of other mothers walking the same signing table, in real time.
  • The Family Protection Score on every offer, before anyone signs.
This isn’t for everyone
  • Not for rec-league families.
  • Not for families more than 24 months from a real contract event.

The Room is curated. Applications are reviewed. If you’re not the right fit, we tell you.

10/Considerations

Before youwalk in.

The four questions every family asks before joining the room. Answered plainly.

001
Is this legal advice?

No. 2ndPrime is not a law firm and does not provide legal advice. The Score is a protection reading. The Room is peer families walking the same signing table. The Guidance is an AI Leverage Coach that surfaces the questions worth asking before you sign — informational only, no attorney-client relationship. For legal advice specific to your family's situation, consult a licensed attorney.

A real family we sat with · Name withheld for their safety
There was a unilateral-amendment clause in the contract we had no idea about. We thought our child was protected for two, three years. Turned out the school could rewrite the terms with thirty days written notice.Thirty days later, our athlete was cut from the team.
Big Ten Family · Signing table · 2025–2026 · Identity withheld to protect the athlete’s eligibility

A Family Protection Score would have flagged that clause on page one. So would three families in The Room who’d seen it before. That’s the difference between reading a contract alone and reading it inside 2ndPrime.

From the Founder

I was 23 when a bad contract put me in my mom’s basement. Ninety thousand in debt. The person who was supposed to protect me was the one who put me there.

I know what it costs when the voice a family trusts isn’t guiding them. It’s selling to them. I built 2ndPrime so the years you’ve poured into your athlete come back to your family. Not to the people circling them. So your child’s first contract becomes the beginning of the life you’ve been building. Not the one you spend the next four years trying to undo.

Keeno Arrington · Founder & CEO
11/The Offer

Try the room freefor a month.

Full access from day one. First month free. Founding rate locked for the life of your continuous membership. Limited to 50 spots — the Founding 50™. When the cohort closes, founding pricing closes with it.

First month
FREE
Then
$59.99
/mo
Founding rate · 50 spots
  • Full Score, Room, and Guidance access from day one.
  • Unlimited NIL contract analysis from day one.
  • Founding rate locked for the life of your continuous membership.
Claim Your Founding Spot
Cancel anytime · Founding rate locked for life
  • Stripe-secured payment
  • Cancel any time
  • No app-store markup
  • US-based & family-owned

By continuing you agree to our Terms & Privacy. 18+.

Where each option fits
Sports agent
15–20% of every NIL dollar, life of the deal.
NIL attorney
$300–$650/hr, or $2K–$8K flat per contract.
Family advisor
Percentage or flat, varies widely.
2ndPrime
$59.99/mo. Founding rate locked. Cancel anytime.

All four paths help families — the enemy is the contract structure, not the professional. Agents represent, attorneys advise, advisors coordinate; 2ndPrime is the informational room you can afford before you know which of those you need. Figures reflect published industry norms; actual rates vary.

Already have an attorney or agent?

Bring them in whenever. 2ndPrime gives your family the questions worth asking — we don’t replace the professionals you already trust. Many of our families walk into their attorney’s office with the Score and the flags already in hand.