Is 2ndPrime a law firm?

No. 2ndPrime is not a law firm and does not provide legal advice. The Guidance module is an informational AI Leverage Coach — it surfaces the questions worth asking, not the legal answers. Families should consult a licensed attorney for legal advice specific to their situation.

What does the Family Protection Score measure?

The Family Protection Score is a 0–100 reading of how protective a specific NIL offer is for the athlete's family. 5–40 High Risk. 41–70 Needs Attention. 71–85 Solid Position. 86–100 Protected. It's a number the whole family can read together before signing.

Elite athletic families navigating NIL contracts — mom, dad, the athlete, plus program-level fits like ADs, booster clubs, and coaches. Anyone who does not want to sign a contract alone.

How much does 2ndPrime cost?

Joining is free and stays free — community access, your first contract analysis, Brand Building and Workouts. Your contract is housed, but nothing is watching it. Protection — the watching — is $29.99 a month, or $89.97 billed every three months, which is exactly three months at the same rate rather than a discount. One rate for every member. The Founding 50 is a permanent status badge, not a different price. Cancel anytime.

How does 2ndPrime differ from an NIL agent?

Agents negotiate deals. That's legitimate work — and it typically costs a family 15–20% of NIL earnings for the life of the deal, sometimes higher on representation-plus-marketing packages. 2ndPrime is the affordable protection option for families who want a Family Protection Score on every offer, a Room of peer families, and Guidance before the pen hits paper — without the retainer or the percentage. We're not a replacement for representation, and we're not against it. We're the room your family walks into first — so if you do hire representation later, you already know what you're hiring for.

How is 2ndPrime different from hiring an NIL attorney?

NIL attorneys review contracts and give legal advice — 2ndPrime does neither. Attorneys typically bill $300–$650/hour, or several thousand per contract flat. 2ndPrime Protection is $29.99/month for informational protection: a Family Protection Score, a room of peer families, and Guidance that surfaces the questions worth asking. For legal advice specific to your situation, consult a licensed attorney. Many of our families do — after they know what to ask.

What can the 2ndPrime Score catch, and what can it miss?

Two different promises, and we keep them separate on purpose. The eligibility clock is deterministic: dates, windows, filing deadlines and rule changes are rules, and we stand behind those hard. Clause reading is assistive. On every contract the Guidance returns one of three answers — found, not found, or unsure — and "unsure" is a real answer we show you rather than hide. A clause written in language we have not seen before can be missed. That is why the Score is the start of a conversation with your family, and with a licensed attorney when the stakes are high — not a clearance certificate. Anyone who tells you software catches every bad clause is selling you something.

What do I get for free, and what costs money?

Free gets you the room, your first contract analysis, Brand Building and Workouts — permanently, not as a trial. Your contract is housed: stored, readable, yours. What free does not include is the watching. Protection is the part that monitors — the eligibility clock, deadline alerts, rule changes, unlimited analysis — and that is $29.99 a month. We say it plainly because a family should never believe something is being watched when it isn't.

How fast can 2ndPrime review an NIL contract?

Weekend turnaround. Contract lands Friday, family reads together over the weekend with the Score, Room, and Guidance, and the decision is on the table by Monday. No family should sign at 11pm on a Sunday.

Who is 2ndPrime not for?

Families who want a hype machine. Families who want a shortcut around compliance. Families who want their kid on a billboard by Friday. The room is protective, patient, and quiet — by design.

I don't have time for another platform.

$29.99/mo buys minutes of contract review that save you from a four-year clause. Thirty minutes of Room engagement per week is enough. The families who spend more do it because they want to, not because we ask them to.

Can I justify the cost of 2ndPrime?

You're already spending $15K+ a year on the athlete — travel, private coaches, tournaments, exposure. Under $360 a year to protect what you've built is rounding error against a bad clause that runs for four. And if the answer is still no, the room stays free.

My spouse isn't sold on 2ndPrime.

Bring them in. The Room is built for both parents — dad audits the math, mom runs the operation. Both of you clear the decision. That's the design, not the exception.

I need to think about it.

Then join free and take your time. Put a contract in, read the room, see what the Score says. Nothing is charged and nothing expires. When you want the watching turned on, Protection is there at $29.99. The door's not locked, and there is no clock on it.